Article intro image
/ Veronica Mars, circa season 3.


Hulu, Amazon, and Netflix appear to have actually all decided on one dish for success: restarting cult timeless TELEVISION series that didn’t rather strike it huge in their initial broadcast runs. Netflix got Apprehended Advancement(for much better or even worse), Amazon got The Stretch, and Hulu conserved Brooklyn Nine-Nine Now Range reports that Hulu is choosing an even much deeper cut: Veronica Mars

The cult-classic feminist police procedural premiered on UPN in 2004 and continued for 3 seasons. The last worked on The CW. In between its ties to having a hard time brand-new broadcast networks and the reality that it was method too clever and had method excessive social commentary for its own excellent– particularly for a series that was framed as a teen program however that in a great deal of methods truly wasn’t– the series fulfilled an early mid-season death with low scores.

It discovered a cult following on DVD prior to the streaming buzz struck complete volume, and in 2013, developer Rob Thomas, star Kristen Bell, and others united to launch a Kicksarter project to follow it up with a function movie. That project raised $5.7 million compared with its target of $2 million and was, at the time, among the most effective Kickstarters yet.

Apart from a number of books, the series has actually been inactive ever since. However last month, reports broke that Hulu was thinking about bringing it back. Those reports were validated today.

The brand-new season will air in 2019, and Kristen Bell will repeat her function– in spite of the reality that she’s currently hectic with The Excellent Location The season will run for 8 episodes. Range explains the season’s story in this manner:

In the brand-new installation, spring breakers are getting killed in Neptune, consequently annihilating the seaside town’s lifeline traveler market. After Mars Investigations is employed by the moms and dads of among the victims to discover their boy’s killer, Veronica is drawn into a secret that pits the enclave’s rich elites, who would rather put an end to the month-long bacchanalia, versus a working class that depends on the money increase that includes being the West Coast’s response to Daytona Beach.

Furthermore, all the previous episodes of Veronica Mars and the function movie will get here on Hulu next year, preceeding the brand-new season best. While they can be acquired on video-on-demand services or DVD, they are not presently offered for streaming on any platform in the United States.

When it premiered 14 years earlier, Veronica Mars dealt with a variety of concerns that would happen essential talking points for our age: earnings inequality, migration, sexual attack, innovation and personal privacy, start-ups and social responsibility, and more. So it appears well fit for a return.

Getting and reanimating old series like this can be viewed as a sort of marketing method for streaming services like Hulu. Fans of the series are most likely to find out about it and therefore be exposed to the network or platform. And in users’ minds, this technique pits a service like Hulu versus the really networks that those users are annoyed with for canceling their preferred programs– despite the fact that Hulu is collectively owned and run by numerous of those networks, albeit not the one that aired Veronica Mars initially.

Veronica Mars wasn’t a rankings struck on broadcast TELEVISION, however on Hulu, possibly it does not have to be.