TikTok

TikTok is shaking up its e-commerce operations in a move that gives more power to leaders from China and Singapore.The changes affect its global governance and experience team and will shape the development of new markets such as Latin America, said a memo sent Friday to staff, which Business Insider viewed.Global leaders, not local managers,…

CNET sleep experts are always looking for the best possible ways of getting a good night's sleep. Between testing mattresses and researching melatonin supplements, we make time to fact-check viral social media videos. Naturally, when the "Sleepy Girl Mocktail" made its rounds on TikTok and Instagram last year, we had to test its claim of…

TikTok is joining X and Meta in adding a community notes feature to its platform, but it's not eliminating professional fact-checkers.The company said on Wednesday that the new feature, called Footnotes, aims to add more context to videos on the platform. It will first be trialed in the US and will be used for short-form…

TikTok has been close to getting banned in the US for months because of a law that requires it to find a new owner outside of China. But employees say Chinese leadership is actually taking over more control of the US business — not less.Read the original article on Business Insider

If you're reexamining your monthly expenses in light of the market turmoil, personal finance influencers are ready to help.President Donald Trump's new tariff policies have sent markets downward, resulting in a wave of uncertainty for business owners and everyday consumers.So, what should you do? We asked top finance influencers to share their No. 1 pieces…

Content creators are well aware that they are playing in the attention economy.More eyeballs on a creator's content typically translate into either more ad revenue or leverage for negotiating contracts with brands. Industry insiders often refer to this metric — the number of unique accounts that view a piece of content — as "reach.""People always…

The Trump administration is racing to curb TikTok's ties to China. But inside the company, a string of recent US executive departures and team restructurings has given Chinese leaders a greater grip on its American business, company insiders told Business Insider.This month, US-based sales and marketing exec Blake Chandlee, who served as the face of…

This story is available exclusively to Business Insider subscribers. Become an Insider and start reading now. Have an account? Log in. President Donald Trump announced on Friday he would extend the TikTok ban deadline. TikTok's Chinese owner, ByteDance, originally had until April 5 to divest its US operations. Companies like Amazon have expressed interest in…

TikTok faces another sale deadline Saturday, and unless a US buyer intervenes -- or President Donald Trump extends the deadline again -- the app could disappear for US users. If the ban goes into effect, TikTok wouldn't be the only app to disappear: TikTok's sister app, Lemon8, could be caught in the crossfire.Read more: A VPN Alone…

TikTok may be running out of time.The wildly popular social media app faces a Saturday deadline to sell itself to a buyer deemed fit by US officials or face being banned in this country.However, plenty could happen before then. Several potential bidders have made their interest known in recent months, and it's entirely possible that…